**Serbia’s Media Warned Against Promoting Discrimination and Hate**
A recent statement from Serbia’s Equality Commissioner, Brankica Jankovic, has called on the media to refrain from publishing content that promotes discrimination, hatred, and violence. This move is aimed at creating a more inclusive and respectful environment in the country.
According to Jankovic’s written statement, the media should not publish or share content that motivates people to discriminate against others based on their ethnicity, nationality, sex, language, or any other characteristic. The commissioner also emphasized the importance of removing already-published stories that promote hate or violence. This includes content that causes fear, intimidation, hostility, and creates an offensive environment.
Research has shown that parts of the media and public scene have been flooded with disturbing content that targets individuals, makes groundless accusations, and promotes insults and name-calling. Jankovic highlighted that this practice is often fueled by inappropriate comments, vulgarities, sexism, misogyny, homophobia, and ageism.
What’s concerning, according to Jankovic, is that discriminatory and stereotypical narratives often come from public figures, politicians, academics, and media staff themselves. This lack of trust in the media has contributed to polarization in society, making it essential for journalists and media outlets to take responsibility and promote respect and inclusivity.
**The Importance of a Free Press**
While freedom of speech is essential, Jankovic’s statement emphasizes that this right comes with responsibilities. The media have a crucial role to play in promoting understanding, tolerance, and respect among different communities. By refraining from publishing discriminatory content, the media can help create a more inclusive environment where everyone feels valued and respected.
**A Call to Action**
Jankovic’s statement is a timely reminder of the importance of responsible journalism and the need for media outlets to promote inclusivity and diversity. As society becomes increasingly polarized, it’s essential for journalists and media staff to take a stand against hate speech and discriminatory content. By doing so, they can help foster a culture of respect, empathy, and understanding.
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